Communication solutions for marketing teams

In today’s crowded marketplace, it’s become increasingly difficult to cut through the noise. Esendex can help by creating highly personalised marketing campaigns, delivered through the highest converting channels.

What can our marketing solutions be used for?

Outreach and lead generation

SMS marketing campaigns are the simplest way to get started. They’re easily personalised, have high engagement rates, deliver high ROI, and it’s easy to measure success via intelligent reports.

But we don’t stop there. Richer channels like WhatsApp, RCS, and SMS Landing Pages are able to capitalise on the benefits of SMS, while offering additional features like branding, images/video and interactive elements.

It’s all designed to provide a more engaging experience that will create a stickier, higher-converting relationship with your customers.

Capture customer data

To create truly personalised marketing experiences for customers, you’re going to need to get to know them better. But customers can sometimes be hesitant to give over their information.

We can help by creating automated tools which gather information in a way that’s compliant, non-intrusive and fast. Whether it be through mobile-optimised forms, or predictive responses, we’ve made it simple for customers to provide information that enhances their buying journey.

With that data in hand, you’ll be able to deliver a much more focused, tailored marketing approach.

Personalised campaign creation

We start with the basics, like including a customer’s name, but the real benefit lies in being able to offer specific products/services to each customer based on their own preferences.

The way the marketing message is delivered is crucial too. We consider the preferred communication channel of each customer and deliver content to suit. Again – this all helps to create a more comfortable conversation which results in higher conversions.

Making a purchase (Including Billing)

Once a customer has decided to make a purchase, our tools make it simple and fast to collect payment. Payment can be taken over an interactive voice response system, mobile web app, or a 3rd party payment gateway.

An expansive range of payment merchants and eWallet tools are also available (including Apple Pay, Google Pay, and PayPal).

We’re also able to send detailed billing/receipt information too in the form of secure PDFs which can be downloaded directly from the customer’s mobile device.

Cross-selling

By using the information gathered from previous purchases, you’ll be able to deliver more personalised communications which promote similar/complementary products.

Making product/service recommendations like this can also be done at any stage. You may want to ask them if they’re interested before they get to the checkout, or you may want to wait until after the initial purchase has been made. Our solutions are completely tailorable to your requirements.

Process automation through Chatbots

Our chatbots take a lot of the heavy lifting from processes that would have previously required a human agent. Things like FAQs, payment processing, and product recommendations can all be handled by a Chatbot. And the great thing is they work around the clock, and provide instant access to services for customers.

Our dedicated team will even help you design, develop and deploy the chatbot for you.

Measuring success

Our digital, mobile-focused solutions lean on detailed digital reports and dashboards which enable you to find out how many of your comms have been sent, seen by how many people, who engaged with the communication and much more.

Not only does this help to provide more detailed ROI, but will also help you create better marketing campaigns in the future.

Why choose Esendex

Join the trusted European leader in business communications.
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Your business communications partner

We’ve been leading innovation in customer experience management for over 20 years, consistently delivering our customers a competitive advantage.

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Secure, fully accredited data processing

Esendex is accredited to PCI Level 1 and UKAS ISO27001, with UK data centres, ensuring that your data is safe and secure.

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Integration with legacy software

We have helped companies kick-start their digital transformation journey faster, more easily, and more affordably than they thought possible. Try us.

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Direct connections with all major networks

With Esendex, your messages go directly to the UK’s major mobile network operators, ensuring speed and reliability of message delivery – no third parties.

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Award winning solutions

Esendex has won many awards because of the way we solve problems with mobile messaging – including the Queen’s Award for Enterprise: Innovation 2020

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Future-proofing your business

Whether you’re a seasoned mobile communicator seeking the latest in omnichannel and chatbot tech, or taking your first steps into mobile messaging, we can help.

Customer stories

Mobile Marketing in action

Moy Furniture

Find out how furniture reatiler Moy Furniture, boosted their sales performance by sending audiences a visually rich, and interactive SMS Landing Page

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