Esendex RCS demo – a highlight of Mobile World Congress

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Mobile World Congress (MWC) is held annually at the end of February and is hailed as the most highly anticipated mobile technology event of the year. 2018 was believed to be a record year in-terms of attendees, with an estimated 107,000 people visiting.

MWC offers attendees the opportunity to access information and see demonstrations of some of the latest forms of technology in the mobile space, from new handset launches to innovative new messaging platforms, such as Rich Communication Services. As a company committed to making business communication better, the latter was our reason for exhibiting.

What is the Mobile World Congress and why were we there?

We’re just back from a week demoing our RCS concepts at the Mobile World Congress 2018 in Barcelona. Below is a video taken of our time demoing RCS concepts at the GSMA’s Innovation City stand. We were demoing an Ocado customer journey using the RCS capabilities as part of our place on Google’s RCS Early Access Program.

 

For more information on the benefits of RCS or how you can use this new messaging protocol, simply complete our contact form or call 0345 356 5758.

 

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Amy Robinson

Hi, I’m Amy, Senior Brand Development Manager at Esendex, with a background in digital and international marketing. I love everything to do with digital technology and improving communication between brands and their customers. I also take great pride in combining digital optimisation with user experience.