A closer look at the Ocado RCS demoTopic: Esendex news
February 2018 saw Esendex take to the stage at Mobile World Congress, to demo an innovative RCS concept using the Ocado brand.
Ocado have been one of our customers for many years, using SMS for grocery delivery notifications and to manage employee shift swaps; overtime and holiday. Both have been highly effective for Ocado and continue to be well received by their customers and staff.
However, Ocado are always keen to discover new and different ways to improve the customer experience, which is why they were interested in understanding how RCS could help to improve their customer communication strategy.
“We’re driven by our customers’ needs so we’re always looking for ways to enhance our services and pride ourselves on innovation.” – Director of Planning & Supply Chain | Ocado
Below is a video of the Ocado demo that we presented at Mobile World Congress 2018 in Barcelona. The video demonstrates some core RCS concepts including an enriched delivery notification and payment journey.