Geoff Love appointed Marketing Director of Esendex
To help us achieve our ambitious growth plans, we have appointed our first ever Marketing Director – Geoff Love, formerly Customer Marketing Director of HomeServe plc.
Julian Hucker, Esendex CEO explains; “Geoff helped grow HomeServe from 1m to 3m customers and this is exactly the type of growth that we’re planning, so his experience will be vital.”
Geoff will be responsible for setting and executing Esendex’s global marketing strategy and says;
“It’s great to be joining the company at such an exciting time. The new products and services we have in the pipeline, along with the launch in the US represent massive opportunities. And of course, there’s still loads of potential in Europe and Australia. So we need to work even closer with our existing clients, understand them better and see how we can help add even more value to their businesses.”
Whilst Esendex has almost 10,000 clients, Geoff points out that there are even more companies out there who still aren’t using SMS to talk to their customers and staff.
“We need to help them understand how using SMS can grow their businesses, provide better customer service and cut costs – particularly in the current economic climate, when everyone’s looking to make their business more efficient.”
Dear Geoff,
there’s currently a debate on LinkedIn as to whether or not SMS should be used in marketing campaigns. Most comments are verging on the don’t use SMS, so I posted a link to the recent survey you published about this subject and one commentator asked how you came about these results:
“With 130 percent of UK consumers owning a mobile phone …………”says Geoff Love (News – Alert), marketing director at Esendex. – would you like to comment too?
Please do on the LinkedIn discussion link here – http://www.linkedin.com/groupAnswers?viewQuestionAndAnswers=&discussionID=49993558&gid=1942826&commentID=37538828&trk=view_disc
Kindest Regards,
Rebecca Rowland
Business Development Support
Infrastructure UK
Tel.: 01273 258733